There was a time when custom WordPress themes reigned supreme. Businesses and individuals wanted complete control over every element of their website, so they would hire a developer to create a custom theme specifically for them. However, this is no longer the case. There are now many well-marketed themes available on the market that provide all of the features and functionality that businesses need, without the high cost and maintenance requirements of custom themes. In this blog post, we will explore the reasons why custom WordPress themes are not always the best option.
What is a theme on WordPress?
In WordPress, a theme is a collection of template files that determine the look and feel of your website. Themes can include templates for the home page, individual pages, blog posts, and more. themes also include style sheets (CSS) that control the appearance of your website, such as the colors, fonts, and layout.
There are three types of WordPress themes: free, premium and custom. Free themes are available to anyone and can be installed directly from the WordPress repository. Premium themes must be purchased from a third-party provider and then installed on your WordPress site. Custom themes are created specifically for a particular website and are not available for purchase or download.
Why custom WordPress themes are not always the best option
There are several reasons why custom WordPress themes are not always the best option:
They are more expensive to implement and maintain. Custom themes generally require a higher upfront cost than premium or free themes. In addition, they often require ongoing maintenance and support costs, as there is usually only a small team working on them. This can make it difficult to resolve any issues that arise in a timely manner. They can be difficult to update. One of the benefits of using WordPress is that it regularly releases new versions with security updates and new features. However, if you have a custom theme, it can be difficult to find someone to update it for you. This can leave your website vulnerable to security risks. They are not as well-supported. As custom themes are not as widely used as premium or free themes, they often do not have the same level of support from the WordPress community. This can make it difficult to find answers to any questions you may have.
What are the advantages of a well-built and optimised premium template?
There are several advantages of using a well-built and optimised premium template:
They are typically less expensive than custom themes. While there is an initial cost to purchase a premium theme, they generally require less ongoing maintenance and support than custom themes. They are easier to update. As premium themes are developed by teams of professionals, they are regularly updated with new features and security updates. This means you can rest assured that your website is always up-to-date. They offer better support. As premium themes are more widely used, they have better support from the WordPress community. This means you can easily find answers to any questions you may have.
When should you use a custom WordPress theme?
If you have the budget for it and you need complete control with a lot of custom features, then a custom WordPress theme may be the right option for you. However, if you are looking for a cost-effective solution that is easy to maintain and update, then a premium theme may be a better option.
For most company websites, a premium theme will provide all of the features and functionality that you need, without the high cost and maintenance requirements of a custom theme.
How to choose the right premium WordPress theme for your business website?
When choosing a premium WordPress theme for your business website, there are a few things to keep in mind:
Functionality: Choose a theme that includes all the features and functionality you need for your website. For example, if you need an eCommerce store, make sure the theme you choose includes WooCommerce integration. .
Flexibility: Choose a theme that is easy to customize, so you can change things like the colors, fonts, and layout to match your brand.
Support: Make sure the theme you select comes with good customer support, so you can get help if you run into any issues.
It is also a good idea to check how many sales the theme has and read the reviews before making your final decision. Because the high number of licences sold means that developers have money to fix any potential problems that may arise and also to keep the theme updated with new features and security updates.
What kind of theme we use when making pages on wordpress
The vast majority of our website designs for companies use the Impreza theme. Impreza is a top-selling WordPress theme that offers great features, flexibility, and support. And it’s also regularly updated with new features and security updates.
It serves us only as an engine for the functionality of the site, while the graphics are created from scratch. We design it on the basis of the company’s image, which is why it is adjusted to the field of activity and industry.
The main advantage of this approach is that we can give the customer a completely unique page, adjusted to his needs.
If you need a website for your company – contact us.
We have extensive international experience in designing and building websites for companies of all sizes. Our team will provide you with a site with a design that is suitable for your company’s image and requirements, as well as being easy to use for both you and your customers.